Anooja Bashir building waves across sector with Ourea

Ardell Cristy

The Pandemic disaster has negatively impacted India’s company ecosystem & startup communities. But number of of the Business people across India have occur with answers that served them to stand robust with no obtaining shattered in this chaos. Anooja Bashir is 1 this sort of rare Entrepreneur in the present-day company scenario


Bengaluru, First Printed Jun 8, 2021, 8:53 PM IST

The Pandemic crisis has negatively influenced India’s organization ecosystem & startup communities. But few of the Business owners across India have appear with answers that assisted them to stand powerful with no acquiring shattered in this chaos. Anooja Bashir is one these uncommon Entrepreneur in the present corporate state of affairs. This woman disruptor has used her time in a strategizing technique to armour her enterprise Ourea instead than accepting the fate and destroying her company security in the ecosystem. Her experiences are evidence of the actuality that determination, optimism and perseverance are all that are needed, coupled with abilities and talents to prevail over the difficulties that can be faced when placing up a startup business, and to arise successful at the conclude of it all.

 While entrepreneurship was not a journey that Anooja Bashir experienced envisioned embarking on, she felt inclined toward the identical when she returned to India, on possessing obtained a graduate degree from abroad. There are several hats that Anooja has donned in the program, of her experienced career. She has attained a degree instruction in civil engineering, has labored as an inside designer for a pair of decades and she has even served the role of an assistant professor. 
If multi-faceted is a term that could be ascribed in the direction of the characteristics of any man or woman, then Anooja Bashir would be these types of a person. Her tutorial grounding and the truth that she has labored in the corporate sector for a great ten a long time or far more, is what has poised her with the skills, the acumen and the drive that is desired, to be a successful entrepreneur nowadays.

There were lots of resourceful views and concepts that ran across Anooja’s brain, from the point of view of organization, as she carried out distinct roles as a skilled upon her return to India. In 2013, she came up with the principle of beginning a ending school that would offer all those who have newly graduated from university and who are about to enter the company realm with the techniques, the etiquette and other know-how needed, to be a accomplishment in the world of business enterprise. This plan of commencing a finishing faculty for graduates gave birth to an company identified as Ourea. There had been several hurdles that Anooja had to confront in order, to transform this vision of a ending university into a reality. Down the line, there were really serious blunders dedicated on her part, and her imaginative aspirations met with quite a few an impediment. Even so, she persisted. Anooja was established to make her challenge a good results, and she resolved to discover from the a lot of failures that she encountered while environment up her pet project of a ending college, to examine, what it was that essential to be performed, to get the undertaking off the ground and switch it into a resounding good results. 

Anooja took time off to analyze the workings of the corporate sector in India and to evaluate the variety of conditions and requirements that experienced to be met for a challenge like a ending faculty for corporate newcomers, and freshly emerged graduates to be well been given. There was a significant volume of time that she expended in examining up and studying about company techniques, and thoughts, that had been currently in vogue, to derive an knowing of the modifications that she would have to introduce to her initiative to give it the flavor of acceptance that it so desperately wanted. It was at this issue of time, right after a lot brainstorming that Anooja took the final decision to completely transform Ourea from a ending college into a 360, diploma business consultancy that would offer startup company homeowners with the branding, PR and generic internet marketing techniques that would assistance them to practical experience accomplishment in their endeavors. By conceiving Ourea as a 360. degree business enterprise consultancy, Anooja managed to set up a company footing in the company sector, and tied up with Naman Modi and Vinod Chacko, two CEO’s of company enterprises in their have suitable, to acquire Ourea in a forward path. 

The uncertainties that have been unleashed onto the corporate sector with the onset of Covid 19, gave Anooja Bashir additional chance as effectively as inspiration to innovate with her enterprise and to offer you the company entire world with one thing that was earlier totally unidentified, in such a domain. The LIKES system was formally set up by her, with the purpose of giving young graduates with the corporate etiquette and skills that they could use to make a mark in the expert earth. Based mostly on the five unique things of the universe, specifically, air, h2o, earth, sky, and fire, LIKES is an initiative that is genuinely one particular of a variety as it serves as a learning ground for the acquisition of soft and really hard techniques that are created to be certain achievements in the corporate sector. 

LIKES might be construed as an Edtech system that not only equips clean graduates with the knowhow and tips that they require to climb up the corporate ladder with the success sought after, but it also offers entrepreneurs of recognized and startup companies to come and interact with company rookies and discuss a wide range of impressive procedures and ideas that could direct to attainable fruition down the line. LIKES has been strategically conceptualized to provide new-age business owners, present proprietors of organizations, and college graduates seeking to enter the expert realm with a system that can be used for the attainment of enterprise techniques and the exchange of business enterprise tips and data, with a great deal of mentoring and company guidance staying created out there for all, of its contributors. What makes the program stand out is the actuality that it is uncomplicated to use, becoming a mobile and net-primarily based software that can be accessed in a cellular cell phone or computer, and with a selection of resources, in the form of seminars and workshops, and system module articles becoming produced available to the contributors for their specialist enrichment.

Very last Up to date Jun 8, 2021, 8:53 PM IST

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