How We Helped a Management Consulting Firm Build Thought Leadership

Ardell Cristy

This short article was co-authored by Natalie Botkins and Paulette Squicimari.

MEADE, a administration consulting business, delivers guidance to support electronic, imaginative, and experiential advertising and marketing companies scale their general performance and obtain growth. On a quest to cement himself as a imagined chief in the area, MEADE founder and CEO Jeff Meade begun performing with Influence & Co.

To boost manufacturer recognition and advance his considered leadership, Impact & Co. labored alongside Jeff to acquire and execute an powerful content advertising tactic.

Just after we implemented a content system, together with lookup-optimized visitor-contributed content, MEADE was ready to see some impressive effects.

Jeff worked with Influence & Co. for two decades, and in the course of that time, we printed 14 guest posts in 10 best publications in his business. His posts have amassed tens of hundreds of shares throughout Fb, Twitter, and Pinterest, and his written content has a social achieve of far more than 6 million.

Just in the past 12 months, we’ve witnessed these enjoyable wins:

• Jeff’s visitor posts have been released in the likes of Entrepreneur, Harvard Business Evaluate Ascend, and Advertisement Age.

Entrepreneur, Harvard Business Review, and Ad Age

• Jeff’s Harvard Enterprise Assessment Ascend report has created additional than 32,000 social shares.

Harvard Business Review article has generated more than 32,000 social shares

• A guest write-up published in Entrepreneur has garnered far more than 6,600 shares, and potential customers generally point out this write-up when communicating with MEADE.

Entrepreneur article has generated more than 6,600 social shares• All round, the content we’ve created collectively:

Our content accounts for five of the top 10 referral traffic sources to the MEADE website. And it accounts for 31% of all referral traffic to the MEADE website.


To learn much more about how we have helped businesses access their ambitions with written content marketing, test out much more of our circumstance reports under!

Content Marketing Case Studies. Explore stats and data that showcase the ROI of working with us. Click here to read now.

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